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Category Archives: Roger’s Ramblings

Disruption and Innovation

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This is a long article, meant to be read at your leisure.  You better start swimmin’ or you’ll sink like a stone For the times they are a-changin’.       Bob Dylan Technology changes tend to be of two types: incremental improvements or disruptive innovations. Incremental improvements allow one manufacturer to take market share from another […]

Assumptions, Expectations, and Plastic Mounts

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Photography companies love catchword marketing. They like catchwords because photographers make assumptions about what those words mean, even though the words really don’t mean anything. So basically, they say nothing, but it makes you believe something. Two of my favorite examples are “professional quality construction” and “weather resistance”.  When I read those terms, my brain […]