I'm Zach and I'm the editor and a frequent writer here at Lensrentals.com. I'm also a commercial beauty photographer in Los Angeles, CA, and offer educational workshops on photography and lighting all over North America.
Equipment
With the announcement of the Fujifilm GFX 100 II last week, I started thinking about my own camera and gear. I have owned the Fujifilm GFX 100s for a few years now, and I absolutely love it as my daily camera system. However, despite having the Fujifilm GFX 100s as my main camera for nearly […]
Lighting
Over the course of my career, I’ve noticed that a lot of my work comes in waves, where I will be incredibly busy for several months on end, and then be really slow for a month or two. Historically, August is always been a slow month, so as a result, I typically take my time […]
Other
As social media platforms like Instagram, Facebook, and TikTok all drive their focus to short-form video, it’s pretty easy to conclude that it’s a good time to be a videographer. But two of those three social media platforms were once heavily focused on photography, so where do photographers go to promote their work in the […]
Equipment
Product photography helped keep my business afloat during the extended Covid-19 lockdown, which also helped me develop my skills through the pandemic. And while this isn’t a typical article you might find on our blog – we focus on more of the technical aspects of lenses and camera sensors – I have found it to […]
Equipment
When you start your photo or video career, you’ll likely find several lists containing the best bargain lenses available for your interested style. These lenses often include the nifty 50, cheap but sharp zoom lenses, and various other lenses that are considered staples within their focal length. But what about expensive lenses? Sure, all quality […]
