Photographic Techniques
Lighting within photography holds a reality – It’s easy to understand, but really takes years to master. As such, you end up seeing a progression with photographers who start using studio strobes that looks very similar to the Dunning Kruger effect chart – where they figure out basic principles, think they’re a lighting expert, and […]
Equipment
Recently, my team and I got a proposal to make a music video for an alternative rock band. Their pitch boiled down to essentially “a throwback to 70’s/80’s horror movies, but with modern production values.” We went back and forth on a few ideas regarding aspect ratios, cameras, lenses, camera movement, and lighting. After deliberating, […]
Other
Finding inspiration for your photography or videography can sometimes feel like a daunting task, especially when the knowledge and potential resources can feel overwhelming and endless. Whether you’re a seasoned pro or just starting out, these tips and ideas will help you rejuvenate your passion, skills, and knowledge for videography and photography and take your […]
Equipment
Lensrentals carries a lot of lights. In fact, if you combine strobe and continuous, lighting is our fastest-growing product category. And our fastest-growing manufacturer within that product category? That’d be Aputure. In just a few years we’ve gone from a single Aputure product to over two dozen. And while this massive increase in selection is […]
Equipment
Given that Sony’s recently-released FX30 is in extremely high demand at the moment, I thought it might be a good time to take another look at the FX3. After all, while the FX3 is a little older, it wouldn’t be accurate to call the FX30 an “upgrade.” However, even at half the price of the […]
