Author Is AI Art Generation Going to Destroy Art as We Know It? | Lensrentals Blog

I'm Zach and I'm the editor and a frequent writer here at Lensrentals.com. I'm also a commercial beauty photographer in Los Angeles, CA, and offer educational workshops on photography and lighting all over North America.
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By Zach Sutton
Most everyone is talking these days about artificial intelligence, and the latest machine learning tools developed within the art space. Whereas 2021 was all about NFTs, this year is very much about AI and how it will change the art industry or possibly, destroy it entirely. As someone who is fascinated by technology and how […]
Customer Stories
By Zach Sutton
A few months ago, we were able to sit down with Lensrentals.com customer and filmmaker Shannon Corsi, as she told us about her upcoming project, Nexus – a documentary focusing on five groups of female skiers, as they highlight their love for winter sports and the challenges that come with it. Well, a lot has […]
Equipment
By Zach Sutton
I’m always inherently a bit of a skeptic when someone’s explanation for something involves a ‘magic’ or a ‘minutia’ that can’t quite be explained. When someone offers an explanation to reasonings for what gear they use, I want them to take a pragmatic approach – This lens is much more robust than the alternative; this […]
Equipment
By Zach Sutton
Leica is perhaps, the one camera brand over any others that are willing to push the bounds within the camera market. While not all of their ideas are a hit – the LCD Screenless Leica M10-D comes to mind – it’s certainly worth commending a brand that is willing to do something different and think outside the box.
Equipment
By Zach Sutton
I love using studio strobes in my photography work. The flexibility and control it gives me far outweigh any of the benefits I’ve found with natural light. However, fundamentally, strobes are designed to mimic sunlight…