I'm Zach and I'm the editor and a frequent writer here at Lensrentals.com. I'm also an editorial and portrait photographer in Los Angeles, CA, and offer educational workshops on photography and lighting all over North America.
Equipment
With WPPI, NAB, and the dozen other photo and videography shows going on over the last few months, we’ve been busy engulfed in new cameras, new technology, and new workflows for the coming year and beyond. We’ve certainly done our fair share of coverage on these shows, and we’ll know more when the products are […]
Equipment
Memory cards come in all shapes and sizes, and with many cameras offering multiple options for their camera systems. Mainly when dealing with cameras that provide multiple cards supported, it can be a bit confusing to find which one offers the best options for your camera system. For example, camera systems like the Nikon D5 […]
Equipment
A short time ago, I shared a piece breaking down the lighting styles and diagrams of different lighting setups for portrait photography. Beyond anything else, lighting is what got me passionate about photography, so I decided I’d continue the trend, and show you a few diagrams of lighting while on location to hopefully inspire you for […]
Equipment
Each year at this time, the Lensrentals.com staff travels to Las Vegas, NV for the Wedding and Portrait Photography International Expo, which is commonly referred to as WPPI. Not only does this give us the opportunity to connect and meet so many of our customers, but it also gives brands the opportunity to announce their […]
Equipment
Beauty photography can seem a bit complicated on the surface, but it’s not nearly as difficult as people sometimes make it. With a hyper focus on skin and makeup, beauty photography provides a platform for a photographer to show their skills in lighting as well as in retouching. Afterall, lighting is most important when it’s […]
