Author Most Popular Photography and Videography Gear Rented in 2017 | Lensrentals Blog

I'm Zach and I'm the editor and a frequent writer here at Lensrentals.com. I'm also a commercial beauty photographer in Los Angeles, CA, and offer educational workshops on photography and lighting all over North America.
Ecommerce Photography How To

Equipment

Tips for Getting Started in Product Photography

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Product photography might not always be the most glamorous job in the world but could be an incredibly useful and profitable tool to have in your quiver for when business in your photographic expertise is slow. For many, that time is winter – where weddings are non-existent, outdoor portrait photography is too cold and impossible […]

Equipment

How & Why to Tether with Your Camera for Your Next Shoot

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Here at Lensrentals.com, the articles we write are designed to help you as a photographer. Whether it’s Roger meticulously testing lenses to give you MTF charts, variance numbers and more, or me discussing the possibilities of off camera lighting and control – we’re here to help explain the products that can help take your work […]

Equipment

Canon’s Holy Grail – Using the Canon 200mm f/1.8 L USM

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Certainly, you’re probably aware of Canon’s 85mm f/1.2L, and the Canon 50mm f/1.2L, but Canon has a long history of incredibly fast lenses, many of which that have since seemingly disappeared off of the face of the Earth. Many of them are now called the Holy Grails of Canon Glass and for legitimate reasons. Among […]

Lighting Tutorials

Geek Articles

Four Lighting Techniques to Try on your Next Photo Shoot

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I’m a lighting guy. Ask any of the higher-ups here at Lensrentals.com, and they can confirm that I’m always pressuring them to get more lighting options available for rent (with varying degrees of success). For me, I was taught that photography translates to the capturing of light on film (or in modern cases, a digital […]

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