I'm Zach and I'm the editor and a frequent writer here at Lensrentals.com. I'm also a commercial beauty photographer in Los Angeles, CA, and offer educational workshops on photography and lighting all over North America.
Equipment
Beauty photography can seem a bit complicated on the surface, but it’s not nearly as difficult as people sometimes make it. With a hyper focus on skin and makeup, beauty photography provides a platform for a photographer to show their skills in lighting as well as in retouching. Afterall, lighting is most important when it’s […]
Equipment
As we mentioned in our recent article showing off the Most Rented New Products of 2017, people love the Panasonic GH5; and our video techs love it too. With 4:2:2 10-bit in 4K, you’d be hard-pressed to find a better video camera in a smaller package. But this year at the Consumer Electronics Show, Panasonic surprised […]
Equipment
A month or so ago, I was able to get my hands on the Canon 200mm f/1.8L Lens and test it for a review on Lensrentals.com. It was an experiment of an article, as often, we try to discuss gear that we can stock and rent out to our customers. With the Canon 200mm f/1.8L […]
Equipment
As we put in our final weeks of 2017, it’s important to reflect on all the exciting things that happened over the year, and focus on what we can do even better for 2018. As always, we like to put a bow on the year and share with you our most rented gear of the […]
Equipment
Product photography might not always be the most glamorous job in the world but could be an incredibly useful and profitable tool to have in your quiver for when business in your photographic expertise is slow. For many, that time is winter – where weddings are non-existent, outdoor portrait photography is too cold and impossible […]
