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Equipment
Equipment

What Is This? We started doing this several years ago. We have a unique opportunity: we own a very large number of lenses (5,600 have passed through our system) subjected to rather harsh conditions: they get packed in boxes, tossed around by UPS, and sometimes the user isn’t as careful with them as…

Roger Cicala · September 20, 2010
Photo

One of the enjoyable things about running Lensrentals is getting to work with lots of photographers who are taking their hobby professional and entering the field of wedding photography. We have many regular customers that we’ve worked with since they rented equipment for their first big shoot,…

Roger Cicala · July 25, 2010
Photo
Photo

I hear it all the time: I’m thinking about moving to a full-frame camera. It’s getting more common as the price gap between full and crop frame cameras is shrinking, at least to some degree. But often it said as if moving to full-frame is, by itself, an upgrade. As someone who moves back and forth…

Roger Cicala · July 18, 2010
Recommendations
Recommendations

> Wisdom comes from experience. Experience comes from bad decisions. Author unknown This article is written for those people who not too long ago walked into (or more likely logged onto) a camera store and purchased their first digital SLR and a lens or two. It was 12 years ago for me, but I still…

Roger Cicala · July 18, 2010
Technical Discussions

Clarke’s Law: _Any sufficiently advanced technology is indistinguishable from magic_. Arthur C. Clarke Clark’s Law: _Any sufficiently advanced cluelessness is indistinguishable from malice_. J. Porter Clark ## My Apologies Nothing in online forums demonstrates the two laws above better than…

Roger Cicala · July 5, 2010
Lenses and Optics
Lenses and Optics

About 614 times a day I take a phone call or answer an email that is essentially the same question: “How sharp is this lens?” It’s no different in online forums (ok, actually forums are a lot worse) where pages of arguments drone on comparing the results of this bench-test lab review, these MTF…

Roger Cicala · June 6, 2010
Equipment
Equipment

_First, things first: this is simply an editorial. So there’s no worthwhile knowledge in this article, just my opinions._ A few years ago, when a new version of anything came out, here was the Lensrentals drill: 1. Buy the new version, anywhere at any price because we couldn’t possibly get enough.…

Roger Cicala · April 30, 2010
How To's
How To's

We have a new YouTube video up, showing how Scott does a thorough sensor cleaning:

Roger Cicala · April 2, 2010
Lenses and Optics
Lenses and Optics

# In 2008, I wrote an article This Lens is Soft, and Other Myths that pointed out that lenses and cameras all have tolerance ranges and sometimes a given lens can be sharp on one camera body, and soft on another. At the time, autofocus micro-adjustment was a fairly new feature on camera bodies and…

Roger Cicala · March 6, 2010
Photographic Techniques
Photographic Techniques

A while back I wrote a blog on Getting Sharp Telephoto Images when I realized a lot of our renters were using big telephoto lenses for the first time and didn’t know the tricks it took to get good telephoto images. We also see people struggle at the opposite end of the focal length range: they know…

Roger Cicala · February 13, 2010
Photographic Techniques
Photographic Techniques

# Well, my article on Indoor Holiday Tips was a little late, but the Outdoor Tips article is going to be a bit early. I was planning on putting this out over Thanksgiving weekend to coincide with many of us risking life and limb to put up outdoor lighting. But in a depiphany of sorts, I’ve been…

Roger Cicala · November 22, 2009
Photographic Techniques
Photographic Techniques

# Sometimes I get busy and my articles get a little late. This one is extremely late – I started it about this time last year. My idea was that I’d put all the Holiday Photography tips I knew into one space. It turns out that after taking horrible holiday photographs for many years, I’ve learned a…

Roger Cicala · November 15, 2009