Zach Sutton
I'm Zach and I'm the editor and a frequent writer here at Lensrentals.com. I'm also a commercial beauty photographer in Los Angeles, CA, and offer educational workshops on photography and lighting all over North America.
Posts by Zach Sutton · page 5 of 13
Tools for Digitizing Your Film Photography
With the digital era of photography came a lot of comforts that made photography only more accessible and affordable – from shooting hundreds, and at times, thousands of photos to a memory card, to instant development of your images to the back of your camera and computer screen. But despite these…
Three Headshot Photography Styles to Try for Your Next Headshot Session
All photography industries ebb and flow, going from incredibly busy and fruitful, to slow and stressful over a couple of months at a time. This seems to hold whether you’re photographing weddings, family portrait sessions, or commercial photography – but one industry holds to be the exception –…
Do Recent Advancements in Upscaling Make the Megapixel Race Obsolete?
If you’ve been in the photography world for any amount of time over the last 15 years, you’ve probably heard the term ‘megapixel race’. Starting back in the early 2000s with the dawn of digital photography, the megapixel race was the race in which each manufacturer of cameras, from…
Working with Top Talent to Develop Your Photography Portfolio
Over the past decade, I’ve had several opportunities to work with some incredible talent in the modeling, acting, and music space. And while I’m proud of the work I’ve done, I’m often asked how I got the opportunity to work with such people. Well, the short answer is a lot of hard work and…
Finding the Best Action Camera for 2023
Buying an action camera a few years ago was a fairly easy process – find out which GoPro is the latest version, compare that to the years prior version, and click purchase. However, in recent years, GoPro has finally been met with some competition in the market, and the selection process has been…
Getting Started with Macro Photography
With the announcement of the Fujifilm GFX 100 II last week, I started thinking about my own camera and gear. I have owned the Fujifilm GFX 100s for a few years now, and I absolutely love it as my daily camera system. However, despite having the Fujifilm GFX 100s as my main camera for nearly three…
Six Lighting Setups to Try on Your Next Photoshoot
Over the course of my career, I’ve noticed that a lot of my work comes in waves, where I will be incredibly busy for several months on end, and then be really slow for a month or two. Historically, August is always been a slow month, so as a result, I typically take my time in August to organize my…
Which Social Media Should You Use to Promote Your Photo Work in 2023?
As social media platforms like Instagram, Facebook, and TikTok all drive their focus to short-form video, it’s pretty easy to conclude that it’s a good time to be a videographer. But two of those three social media platforms were once heavily focused on photography, so where do photographers go to…
What You Need for a Product Photography Toolkit
Product photography helped keep my business afloat during the extended Covid-19 lockdown, which also helped me develop my skills through the pandemic. And while this isn’t a typical article you might find on our blog – we focus on more of the technical aspects of lenses and camera sensors – I have…
The Most Expensive Lenses Currently in Production
When you start your photo or video career, you’ll likely find several lists containing the best bargain lenses available for your interested style. These lenses often include the nifty 50, cheap but sharp zoom lenses, and various other lenses that are considered staples within their focal length.…
How AI Tools are Making Retouching Easier Than Ever
A few months ago, I wrote about AI art, and what it means for the industry of photography. Admittedly, in the last 6 months or so, my take on the topic feels a bit dated, and I’m far more concerned than ever with the technology advancing so rapidly and what it means for the industry as a whole.…
Finding the Best Wireless Flash Triggers
There is no shortage of wireless trigger options for photography these days. Where once there were just a couple of brands, an industry has exploded into an overwhelming market of various triggers with several ‘special’ features depending on the brand. So how do you navigate through the noise to…