Category The Biggest Releases in Photo and Video for Spring 2025 | Lensrentals Blog

Equipment

The Biggest Releases in Photo and Video for Spring 2025

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Many big announcements in the photography and videography scene happen in the spring. With WPPI for the photo world and NAB for the video world, most brands schedule their big releases around these trade shows. We were back in attendance at both NAB and WPPI this year and were grateful to meet so many of […]

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The Biggest Photo & Video Product Announcements for 2024 (So Far)

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We’re now past the halfway point of the year, and it has been a big year for gear releases in both the photography and videography markets. And so, we thought it was worth spending some time, looking at the latest announcements and releases, and highlighting some of the new products that we’re both excited for. […]

Equipment

A Technical Look at the Hasselblad XCD 135mm f/2.8

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The Hasselblad XCD 135/2.8 is one of the first batch of lenses for the Hasselblad X1D and X2D (X mount) cameras. It is usually sold bundled with a matched 1.7x teleconverter (TC) and a tripod collar that attaches to the TC. Except for the focusing ring, the lens is completely devoid of controls – the […]

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First Impressions With the Hasselblad CFV 100C

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Hasselblad has certainly put its name in the ranks of legacy cameras – with over 180 years in the field of photography. From their work in manufacturing surveillance cameras during World War II, to their time on board the Apollo 8 – Hasselblad has found themselves at many of the significant moments in history over […]

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The Ten Biggest Announcements at NAB 2024

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The National Association of Broadcasters show (commonly called NAB) is a bit like an annual Christmas for cinematographers and videographers. As one of the largest trade shows in the world, NAB is where all the major manufacturers meet and show off their latest products and technological advancements in the videography field. Because of NAB, the […]

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