Equipment
Whenever we get a new Macro lens, I’m usually one of the first to take it home and try it out. One of the things I love about Macro Photography is how accessible it is. Getting up close and capturing the hidden world of detail that exists in everyday life is fascinating to me and […]
Equipment
Video imaging techniques historically, have been a battle of compromise between quality and price point but the prosumer digital video market is finally showing signs of bargaining power. In terms of image quality, raw offers unparalleled advantages because you are capturing sensor data rather than the video stream it produces, however, turnaround time or budget […]
Equipment
A month or two ago, I wrote an article about the fundamentals of lighting and discussed core lighting techniques used for both photo and video to better understand artificial light both in a studio or on location. Continuing the trend, I wanted to answer the question that so many people will often call and ask […]
Equipment
Starting today, we’re going to start offering drones available for rental. Obviously, this is a bit of a dicey decision, as there is a lot of variables that come into play when it comes to flying, renting, and servicing drones when compared to video and photography equipment. However, we’ve decided to do so because we […]
Equipment
Picture this: you have a choice of three lenses with nearly the same specifications; how do you choose between them? This is probably the thought when considering Sony’s 16-35mm f4 ZA, the Sony 16-35mm f2.8 GM and the Sony 12-24mm f4 G. I’m here to tell you, in not so many words, that they are […]
