Lensrentals Blog
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Photographing a Rocket Launch…Remotely?
Photographing a rocket launch with remote cameras offers a unique perspective beyond what the public typically witnesses. While televised or streamed broadcasts often showcase the grandeur of a rocket ascending into the heavens, remote cameras can provide an intimate and intricate view of the…
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Which Light Modifier Do You Choose for Your Photography Session?
I’ve written several articles over the years about lighting, and attempting to debunk some of the complications users often face when bringing off-camera flash into their workflow. And while I’ve pawed over the Inverse Square Law, the technicals of features such as High-Speed Sync, and given dozens…
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Can Continuous Lights Replace Studio Strobes?
Continuous lights and studio strobes are both crucial tools in photography and videography, yet they serve distinct purposes. Continuous lights, primarily used in videography, provide constant and steady illumination, allowing for continuous lighting during video shoots. These lights emit a…
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YouTube Recommendations for Photographers & Videographers
Each January always marks a slow start for me and my business, as everyone becomes a shut-in for a couple of months with the colder weather. But being a shut-in allows me to organize my business a bit for the new year, and take some time to sharpen my skills in the photo and video fields. So as a…
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Best New Video and Photo Products of 2023
Each year. we page through many Excel sheets and analytics to bring you the most popular rentals for the calendar year. If you missed last week’s post, we went over all of the most popular products for 2023 – and this week, we will focus our attention on new products, and ask the staff at…
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Top Rented Photo and Video Products of 2023
Around this time every year, we page through our rental data for the year and find the most popularly rented gear for the calendar year. As one of the largest rental houses in the world, we think it provides some good insight into the industry, and what to look forward to in the coming years’…
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Photographing the Largest Rocket Ever Flown
SpaceX, the trailblazing aerospace company founded by Elon Musk, continues to redefine the possibilities of space travel with its ambitious Starship program. The recently completed second integrated flight test of Starship Super Heavy marked a crucial milestone in the journey towards the company’s…
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First Impressions With the Fujifilm GFX 100 II
These last few months have had a lot of really exciting camera announcements – from the Sony a9 III to the Nikon Zf – but one of them piqued my interest more than the rest – the Fuji GFX 100 II. For longtime followers of this blog, you probably know that my work is primarily in studio beauty…
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Biggest Photo & Video Announcements for Late 2023
This fall has had some spectacular announcements in the photography and videography world, with near gear pushing the bounds and making productions easier than ever. And while we plan on carrying all of these big announcements, it’s not always viable that we write long reviews of each product…
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Tools for Digitizing Your Film Photography
With the digital era of photography came a lot of comforts that made photography only more accessible and affordable – from shooting hundreds, and at times, thousands of photos to a memory card, to instant development of your images to the back of your camera and computer screen. But despite these…
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Three Headshot Photography Styles to Try for Your Next Headshot Session
All photography industries ebb and flow, going from incredibly busy and fruitful, to slow and stressful over a couple of months at a time. This seems to hold whether you’re photographing weddings, family portrait sessions, or commercial photography – but one industry holds to be the exception –…
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Do Recent Advancements in Upscaling Make the Megapixel Race Obsolete?
If you’ve been in the photography world for any amount of time over the last 15 years, you’ve probably heard the term ‘megapixel race’. Starting back in the early 2000s with the dawn of digital photography, the megapixel race was the race in which each manufacturer of cameras, from…











