Category Hybrid Shooting Lessons From a Photography Background | Lensrentals Blog

How To's

Hybrid Shooting Lessons From a Photography Background

By

Whether you’re a photographer, videographer, or “content creator” (a term I personally cringe at), the current expectation is that you can shoot both stills and video. When I began my photography career in 2008, deliverables were much simpler. Instagram hadn’t launched yet, and brands were just beginning to explore digital marketing. Now, the pace of […]

Lighting

A Guide to Light Painting Photography

By

Light painting is a great way to approach photography differently, but it can be a complicated process and requires some trial and error to get it right. When done right, you can really maximize the lighting you’re using or, better yet, add a level of surreal lighting to your images. So, let’s take a look […]

Equipment

Caring for Photography Gear in Changing Climates

By

The weather is officially changing for the summer, and there are some important rules to remember when managing your gear during changing climates. Between going from a nicely heated cabin to the wintry outdoors or from a humid area into a dry, air-conditioned house, there are a few critical steps to take to ensure that […]

Equipment

The Biggest Releases in Photo and Video for Spring 2025

By

Many big announcements in the photography and videography scene happen in the spring. With WPPI for the photo world and NAB for the video world, most brands schedule their big releases around these trade shows. We were back in attendance at both NAB and WPPI this year and were grateful to meet so many of […]

Equipment

Is Medium Format Worth it?

By

With the recent release of the Fujifilm GFX 100RF, there has certainly been a lot of talk about whether a medium-format camera is for you. While medium format does offer superior image quality, it comes with quite a few caveats. As a medium format user for the last 10 years or so, depending on the […]

Follow on Feedly