Zach Sutton
I'm Zach and I'm the editor and a frequent writer here at Lensrentals.com. I'm also a commercial beauty photographer in Los Angeles, CA, and offer educational workshops on photography and lighting all over North America.
Posts by Zach Sutton · page 9 of 13
A Studio Photographer’s Review of the Sony a7R IV
Since the release of the Sony Alpha series of cameras back in October of 2013, Sony has been on a steady pace to take over the professional camera market. But that steady takeover has come with a lot of releases. Nearly six years later, ten different cameras have been released into the Alpha…
Comparing the Profoto B1X to the Profoto B10 & Profoto B10 Plus
When Profoto released the Profoto B10 back in September of last year, my initial thought was “Oh okay, that means the Profoto B2‘s are discontinued.” Profoto assured myself and others that they were going to continue support for the Profoto B2 still and that we were wrong. When Profoto announced…
How to Use an X-Rite ColorChecker to Get Perfect Color
Often times, we’re digging through our always evolving inventory to find exciting products to talk about and share our experiences with said product. While it’s easy to focus our attention on the latest lens offering from the Sigma Art Series, or something like the RED Ranger, sometimes it’s…
Review of the Fuji GFX 50R Medium Format Camera
There is a divide within the camera manufacturing market. The majority of the users are interested in lighter, sleeker, and smaller camera bodies that don’t make large sacrifices to image quality or the conveniences from luxuries of previous generations. The other side is those of us are okay with…
How Image Stabilization Works In Camera and In Lens
Image Stabilization comes in a variety of different names and types. Whether it’s called O.I.S. (Optical Image Stabilization), VC (Vibration Compensation), VR (Vibration Reduction), IBIS (In-Body Image Stabilization) or just IS (Image Stabilization), it all foundationally does the same thing –…
The Nikon P1000 is the Most Fun I’ve Had with a New Camera in Years
With over ten years as a professional photographer, I don’t really get the ‘GAS’ (Gear Acquisition Syndrome) like I used to. I’ve become pretty content with the gear I’ve acquired over the years, and so new purchases have become more about the marginal upgrades and business expense than the…
Most Popular Photography and Videography Products of 2018
Each year, we comb through our internal data and share some of the insight we’ve seen throughout the calendar year. As a company that rents out tens of thousands of pieces of gear each year, we think we have a pretty good idea of market trends and the most popular products within the fields of…
Review of the Canon EOS R Mirrorless Camera
Canon has, at least in recent years, been a bit boring with their product announcements. Whereas Sigma is developing incredible lenses pushing what we once thought was once impossible, and Sony is adding focus points by the hundreds with each new announcement, Canon has just sort of coasted along,…
Gear I Love – The Canon 100mm F/2.8L IS
A couple of years ago, I wrote a love letter of sorts, to a lens that I don’t own, but rent as often as I can, the Canon 200mm f/2L IS. Since then, I’ve had the opportunity to try the holy grail Canon 200mm f/1.8L IS, and my shooting style has changed considerably. So with that, I thought it was…
Review of the Canon 70-200mm f/2.8L IS III Lens
The history of the 70-200mm is far shorter than many may suspect. With the original Canon 70-200mm f/.28L, from Canon at least, being released in 1995, many people are shocked to hear that we’ve had seven different iterations of this lens in just 23 years. And that’s only counting the Canon…
Review of the Sigma 70mm f/2.8 Art Series Macro Lens
I love my Canon 100mm f/2.8L Macro lens. Since I got it six months ago from Lens Authority (after renting it half a dozen times for projects), it hasn’t really left my camera body. Though like most macro lenses I’ve used, it’s a bit slow to focus, and can be a little fickle when using in low light…
Customer Stories – Making Worlds on A Tabletop with Felix Hernandez
From time to time, we have customers who are so excited about their rentals, that they end up tagging us in the photos and videos that they were able to create. And sometimes, we find some work that inspires us so much, that we have to highlight, through retweets, shares on social media, and every…