Other
A week or so ago, we shared our annual data on the most popular gear rented from our inventory, which brands are growing in market share, which are shrinking, and so on. The piece is one of the most comprehensive sources of data-sharing information in this industry and a great way to see where things […]
Other
Each year, we paw through all the rental data we’ve collected and take a moment to share with you which products are the most exciting and most successful. As the premier rental house in America, this data has significant importance for market trends and where we can expect things to go in the years to […]
Other
The gift-giving holidays are upon us, so it was fitting to put together a list of our favorite gift ideas for these upcoming holidays. Because if you’re a photographer or videographer, you’ve probably gotten a dozen of those lens-shaped coffee mugs at this point, so let’s make a list of products that we would actually […]
How To's
A couple of weeks ago, we shared some solutions that photographers just starting in their hobbies or careers might find helpful as they learn the ins and outs of their cameras. However, people experimenting with video might also run into several common problems if they’re not yet experienced in the field. We also decided to […]
How To's
Getting started in photography in 2025 can be overwhelming. There is no shortage of information, but it’s easy to get overburdened when trying to solve simple problems a beginner might encounter. While the help is out there, we decided to give you a quick list of fixes for common mistakes someone just getting into the […]
