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The Top Rented Cameras and Lenses of 2022
Each year, we go back through our data of rentals, and present to you which products are the most rented gear for that year. To us, it feels like a good judgment of the industry, as we’re one of the world’s largest rental houses for lenses and cameras. Parsing this data, and comparing it to…
Product Spotlight: Aputure Accent B7c
Lighting in the world of low-budget, small-crew filmmaking is always a balancing act. Whether shooting a narrative project or a documentary, you’ll rarely be providing all the light in a scene using your own gear. Far more often, you’ll be supplementing and modifying light sources that are already…
Why has the Fuji X100V Grabbed the Attention of Millions?
Released in early 2020, the Fujifilm X100V was the latest iteration of their X100 line, and is known to be a tried and true rangefinder-esque walkaround camera that didn’t cost the prices of something from Leica or other competitors. However, over the last few weeks, the Fujifilm X100V has become…
Comparing Studio Strobes and Constant Lighting for Photography
A common question when bringing off-camera flash to your repertoire is whether you should invest in studio strobes, or if you should be using consistent lighting for your photography work. If this were ten years ago, I’d say to invest in strobes, and this advice would look more like a tweet than an…
How Front Element Scratches Affect Your Images
We have a lot of gear in our inventory, which means we also have a lot of broken gear in the middle of repairs. When it comes to lenses, one thing we see a lot in the repair department is front element scratches. And that makes sense, when a lens is mounted, it’s the single piece of glass exposed…
Short Film Contest Winner Gongoli Arrives Just in Time for Halloween
At the start of this year, we announced our first-ever [](/blog/2021/02/announcing-the-winner-of-the-lensrentals-pitch-contest/)Short Film Pitch Contest. We encouraged videographers everywhere to send us their pitch deck for a movie they wanted to create, and we’d give one lucky winner a $5,000…
How to Quickly Ruin Your Camera and Lens
Typically, this blog stands on the idea of “Please protect your gear, and if it’s our gear you’re renting from us, please absolutely protect the gear”. However, mistakes happen, and things break. When you have an inventory as large and diverse as ours, that reality happens way more than we’d care…
Is AI Art Generation Going to Destroy Art as We Know It?
Most everyone is talking these days about artificial intelligence, and the latest machine learning tools developed within the art space. Whereas 2021 was all about NFTs, this year is very much about AI and how it will change the art industry or possibly, destroy it entirely. As someone who is…
Female-Focused Nexus Looks to Push the Bounds of What to Expect in a Ski Documentary
A few months ago, we were able to sit down with Lensrentals.com customer and filmmaker Shannon Corsi, as she told us about her upcoming project, Nexus – a documentary focusing on five groups of female skiers, as they highlight their love for winter sports and the challenges that come with it. Well,…
The 2022 Guide to Video Batteries
Professional video batteries are a constant source of confusion for our customers. So constant, in fact, that this isn’t the first time we’ve written an article on this topic. First, Erik Morrison wrote a beginner guide in the bygone days of 2011. I then updated that article with some more…
Understanding the ‘Leica Look’
I’m always inherently a bit of a skeptic when someone’s explanation for something involves a ‘magic’ or a ‘minutia’ that can’t quite be explained. When someone offers an explanation to reasonings for what gear they use, I want them to take a pragmatic approach – This lens is much more robust than…
Nightscapes with the Nikon Z7 II in Big Bend National Park
In 2019, I made one of my first attempts at a Milky Way photo while on my first trip to Big Bend National Park. Surprisingly though, it wasn’t what drove me to make the 8-hour drive to this remote location. In March of that year, Big Bend had a perfectly timed rainfall that kicked off a super bloom…